mysuperfoods

Super Starts Here.

Business Update: Say Hello to Summer

passion never failsWho can believe we are at the end of May?  Certainly not I. But the gentle reminder of a slowly setting sun late in the day and an afternoon temperature today that’s creeping toward 90 seems like sufficient proof.  We are headed straight for summer.

The coming month have some exciting things in store for MySuperFoods.  Here are 5 things we are celebrating this summer:

1. Nearly 500 Target locations and over 250 Kroger stores are lining their shelves with MySuperCookies Heroes (Blueberry Vanilla, Honey and Chocolate).  We’ve given our store locator a heads up but are still nervous that it might explode on impact.

2. The 4 oldest SuperKiddos (2 sets of twins and the reason Katie and Silvia met) are finishing up preschool next week.  Kindergarten, here we come!  We couldn’t be more proud, honored and amazed to be their moms.  What an awesome group of kids.  (Little brother Tristan will continue to believe he is also 5…instead of 3)

3. The summer interns have entered the building.  Thank you, Kayla and Lauren! (huge sigh of relief…until September)

4. New products are in the works and the taste testing begins next week.  It’s tough job but SOMEONE has to do it!

5. We celebrate our 4th birthday on July 8th!!  What should the theme be…?

Advertisements
Leave a comment »

What I’d Like For Mother’s Day (Not an Exhaustive List)

Mothers-Day1. Smiling, happy children.  All day.  Like, to the point that maybe I think something is wrong.

2. High quality, delicious, organic meals that everyone loves, prepared for the entire day week month.

3. A leisurely morning wake-up that includes stretching in bed before getting stepped on, gut punched or having my eyes literally peeled open while being asked, “are you awake?”

4. Six consecutive sentences that don’t begin with “Mommy” “I don’t know how this happened, but” or “What’s that smell?”

5. No Whining.  Or Wrestling.  Or I’m-Not-Touching-You’ing (#1 needed a solid back-up).

6. Something outside.

7. Something chocolate.

8. Something by myself.  Maybe yoga or coffee or staring at a tree.

9. A gift that was clearly made entirely, unapologetically, amazingly by my five-year-old daughters.  Preferably 3-dimensional.

10. A gift that was clearly hijacked from a list of “top 10 things to get your amazing wife for Mother’s Day” from my husband.

Leave a comment »

My SMALL Business Feels Anything But

K&S May 2014 _MG_0080 Kelly Photo May 2014 MSF Company Picnic 2013This week (May 4-8 2015) is “Small Business Week”, dubbed so each year by the sitting President for the past 52 years.  With more than 50% of Americans owning or working for a small business, this seems like an appropriate nod to the hard work and innovation coming out of small businesses every day.

As a small business owner, I have to admit, this is a nice little week-long fiesta I’ve been invited to.  Virtual high-fives from the Small Business Association, Twitter parties and nationwide events and promotions.  It feels pretty good to take a week to celebrate the hard work we are all putting in to make our dreams a reality.

But I have a secret: This business is anything but small.

True, my sales stacked up against the industry leaders is meager.  My office of 500 square feet doesn’t require a campus or cafeteria.  My annual company picnic is held in my back yard with ease.  And when I show up to work, Wall Street isn’t watching.

But my first Granola Bite batches were made in my kitchen while my toddlers sat in high chairs eating breakfast.  Ingredients everywhere.  (and you should have seen the mess I made!) My house has served as an office, warehouse, storage facility, conference room, and delivery location for the post office, UPS and FedEx.  We even had a meeting with our insurance agent on the deck one summer while 4 three-year-olds ran around us.  My children have been turned into cookies, coloring pages, buttons, stickers and cartoon characters.  My husband has held down the fort while I’ve worked nights and weekends,  handed out samples in new stores to new customers, gotten on 4 planes in 30 hours for one 20 minute meeting and put our savings into this dream.

When any of us make a sale, we celebrate.  When we decorate our office, it’s with pictures of our kids.  My work is a member of the family.  My business partner and her family are my own.  My co-workers are friends.  We dream big and set lofty goals.  We meet many of them.  We believe in big things, including ourselves.  There’s nothing small about this ride.

But I’ll keep that (mostly) to myself.  I was never one to turn down an invitation to a party.

Leave a comment »

%d bloggers like this: